I knew good people were out there. People who wanted to change the world for the better - but where were they? The biggest problem with soul driven, heart centred, socially conscious, sustainably minded people - they don’t tend to brag about it!

The B Impact Assessment is like an elephant - and how do you eat an elephant? One bite at a time! Take Decade for example, we didn’t set out to conquer the impact world by crushing it in every category - we focused first on what we do best!

COVID-19 and the global pandemic ripped the cover off the world’s problems - exposing a deep, seeping wound that we’ve all known was there, but tried to deny. The time for Band-Aid solutions has passed.

You know it. We know it. Something has to be done. But how can you help? How can you use your leadership skills, your company culture, your business, to make an impact on these astronomical problems? Isn’t business usually the villain in these stories?

Congratulations, you’re a B Corp! Welcome to the global movement of using business as a force for good. Take a second to give yourself a pat on the back - you’ve made it! B Corp certification is a powerful symbol of trust, credibility, and values and sets you apart as an impact leader.

Did you hear? March is B Corp Month! It’s that time of the year again where we share our love for companies that take their social and environmental impact seriously. We believe everyone from business leaders to employees have the power to make a change and use their business as a force for good.

We got the opportunity to sit down with Suzanne Carter, CEO of M·Y·O Cosmetics Cases to ask her what it means to become B Corp certified during this time and how she hopes to make an impact with her brand moving forward. M·Y·O Cosmetic Cases is an eco-conscious beauty brand that offers a refillable reusable cosmetic case marketed to both professional makeup artists and everyday users.

For those that have been looking into the B Corp certification, you’ve likely come across the B Impact Assessment (BIA), a powerful tool to understand the true value of your organization. Starting the B Impact Assessment is the first step to get B Corp certified, as it allows you to measure and benchmark your social and environmental performance.

Chances are, you’ve probably come across the buzzword greenwashing before, but what about greenblushing? Don’t be alarmed! Greenblushing is a rather new term that reflects the power of purchases that you will soon learn throughout this blog post.

Co-founder of Decade Kristy O’Leary, got the opportunity to talk with Mike Desjardins CEO at ViRTUS, on all things B Corp and Impact Business. Have a listen to this engaging conversation here.

As the world turns toward economic and social recovery, many individuals and businesses are questioning whether it makes sense to return to “normal” – with many calls to base our rebuilding efforts on improving our collective future and outlook.

As Black Friday and Cyber Monday come to an end, it’s time for our favourite day of the gifting week! #GivingTuesday was created with one simple idea: a day dedicated to doing good. Over the past years, it has transcended into a global movement that inspires millions of people to partake in countless acts of generosity.

The way that we choose to purchase has a significant impact on our economies and communities. Whether we choose to support small or big, independent or big box, diverse or not, we’re putting our money towards the economic system we wish to support. We are voting with our wallets.

We are seeking to grow our team with our first Digital Marketing hire! You are keenly aware of the power of story and are skilled in using both data and narrative to inspire action. You have worked in marketing for 2-5 years, with experience in social media, digital engagement, and content marketing.

When we met the team at Unstoppable Conversations, we were moved by their core purpose: to cause leadership for a transformed world. 2020 has demonstrated a rapidly changing world, with profound effects on our economies, communities, and environment. Among the lessons we are all learning, it’s clear we need a new approach to leadership.

Initially, when I learned about B Corp, I was attracted for two reasons. It felt like a good business move to be able to demonstrate that we were in values alignment with our clients. And of course we liked the idea of being good corporate citizens.

You heard it here first. I’m making the prediction that ‘Zoom’ will become one of the official words of 2020. Whether used in its native noun form, as a verb (“I’m all Zoomed out”), or as a description of a new wave of exceptionally computer literate older folks (“Zoomers”), Zoom has unequivocally taken over our lives. 

It seems appropriate that we should all be sitting in our houses being aware of the nature around us today. The world went and got very quiet in recent weeks and we are experiencing a new kind of cacophony.